Tuesday, July 6, 2010

July 4th Fireworks Poster 1











This is my first poster idea. I made several variations of it. I chose the July 4th fireworks display over the Hudson River as my event. I found a photo I took last year of the fireworks from my terrace. I chose the copy from online info about the event. I then masked some of the type, made a drop shadow and used a gradient color.

I started out with the headline on one line, but decided to change to two lines for more impact. I also moved it down closer to the fireworks in the photo for a more dramatic effect as I went along. I tried cropping the photo in different ways, and also lightened the drop shadow and gradient color so everything would pop more on the dark background. I printed it out as I went along to see how it was standing out. I also decided to put a black background on my bottom type box so that the stray lights on the lower half of the photo wouldn't show up.

The final version I chose was the one on the very top of this stack of versions. I liked having the wider cropping of the photo and the sizing, color and position of the type the best.

Laura

Friday, June 25, 2010


This is a new concept idea for my 16 page signature type specimen book. It is the cover and it uses the words "Inspiration, Motivation, Beauty & Love" that I had posted previously as a type block along with my swipe images. I chose some of the fonts more carefully and spent more time playing with the type. It follows the mood of my first swipe project more closely, with the feeling of romance, pastel, nature, whimsical, fantasy and feminine.

I will continue to work on the rest of the pages this weekend. All feedback is appreciated.

Laura